Feeding the Fire: Creative Research for Designers | AIGA HOMEGROWN Series Like most of their peers in other fields, designers need to do research. This means knowing where to start as we face ever-increasing amounts of information. As a 2008 Cobus study reported, this is the paradox of the information explosion: access to more information [...]
Who says you can’t start planning an event today? Not us. That’s why we’re launching a new event category called pop-up events. An AIGA Raleigh pop-up event doesn’t require a committee to green light it and you don’t need the entire board’s approval to make it happen. You just need a simple idea that’s aligned with the goals of our chapter, and the energy to make it happen. A pop-up event could ride piggyback on a bigger local event (like a gathering to see a film, fundraising for a great cause, a designer meet-up, an art exhibit after-party, an excuse to socialize, etc.).
If you were born after 1991 (and before last year) you’re a member of Generation Z. And if you’re not a part of that generation, you may be a parent to one of them, or a coworker, future boss, mentor, affected business owner, etc. The point is, Generation Z is going to affect your life and the future of North Carolina. Plus, when you learn about Gen Z’s impact, you’ll also learn about the role heightened connectivity and global awareness will play in our state.
Let me get something out of the way first. If you can write and draw well, there’s a good chance I enviously hate you. There, I feel better now. As a copywriter, your creative work is more than a series of headlines and body copy. Or, at least it should be. People are visual creatures, [...]
We began this month’s Community Meeting with introductions and answering the question “What do you want to learn in 2012?.” The most popular answers were: web design, how to network better, building up a client base, how to sell yourself (see the “Wear Your Selling Hat with Confidence” recap for some tips), and to make more time for personal projects.
A good salesperson asks questions, listens to the answers, and offers valuable solutions to a prospects problems. A good salesperson tries to establish a sense of trust and builds relationships. That’s a pretty big difference—an important one—and it’s the key to “wearing your selling hat with confidence.” You need to change the way you think about the selling process and how you approach it.
These are some of the lessons learned in this month’s Homegrown Lunch & Learn series “Wear Your Selling Hat with Confidence” with Dave Fellman, a sales and marketing consultant who works within the graphic arts industry.
We’ve just opened the AIGA Raleigh Design Community Shop on Etsy, where you can purchase the t-shirt. The shirts are dark gray cotton, short sleeve, and available in sizes: S, M, L, XL, XXL. The shirts are available for cash purchase for $15 at our monthly community meeting, held the first Wednesday of the month at New Kind in Raleigh.
